When we started to act as a collective we set a goal to use photography as an instrument to create awareness on topics that we, as people who live in this time and place, aspire to change socially or politically. We believe in the power of people to create change in their own society, therefore we wish to directly address indivi-duals and groups with our work. While we do work with mainstream media, they may avoid certain subjects for political or commercial reasons, and so we find it important to create alternative media channels that reach wide publics in more independent, unfiltered, and direct ways.The use of city walls as a platform to exhibit our work generated from this agenda. In Israel, as in other places around the world, it seems that what isn’t shown in the mainstream media does not exist; therefore, a need for public debate does not exist. By hanging photographs   on city walls we try to break this cycle by displaying images that both the media and the public eye may avoid. The use of street exhibitions allows more people to experience our work. We believe that art should be available to the wider public and not just to a certain crowd. We do not wish to preach to the choir but to expose more people to topics that we believe to be of public interest. Another reason to use street exhibitions is a financial one: for the price of printing a single show “worthy” of gallery exhibition, we are able to print hundreds of street exhibitions reaching a greater number of viewers.We believe that public space is a middle space between state and civil society in which there is the possibility for exchange of ideas and opinions in forms that allow free criticism by all. In the modern age, however, public space is controlled largely by market forces, which perpetuates differences in power and social status. As a result, the borders between the private and the public, the individual and society, dissolve. We aspire to live in a community that could define its social and political will through public discourse and free criticism. Public opinion could then influence decision-making pro-cesses and provide a space for social change.